Incommunities
– Rebrand and implementation

Task – Incommunities wanted to rebrand to have a modern appeal whilst remaining recognisable to their existing 22,00 customers, stakeholders and partners.

Solution – Their logo shape was retained as people were familiar with it and it’s colour was refreshed . A new set of brand guidelines were created that explained logo use, colour ways, fonts and application of the brand. Microsoft templates for Word and PowerPoint for company wide use were created. New signage around multiple sites was implemented. Vehicle livery fleet was branded for many different types of vehicles. All external and internal customer communications now use the new brand, such as pop up stalls, community building openings, conferences, brochures annual reports and promotional items.

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ZED cycle and trike brand – London Central

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